I crafted strategic editorial that answered Evolve’s most pressing business needs.

How do you encourage travel during a global pandemic? How do you foster comfort and build trust in a time of high stress? These questions came up a lot when I was Senior Copywriter at Evolve. I looked at their challenges in the market and tied their vacation rentals to themed campaigns that fit the moment. Each of these blog posts carried across organic social, paid, and email each month.

CLIENT

Evolve

CHANNELS

Blog

ROLE

Content Strategist

YEAR

2020-2021